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Camp Dover — A Creative a Day
We wanted to learn more about the creatives we followed on Instagram, so we started writing about them and turned it into a newsletter.
Date
2021
Roles
Creative Direction, Graphic Design, A Bunch of Writing
Space
Media, Personal Project
Camp Dover started because we couldn’t find a space that highlighted up-and coming visual creatives. So we started writing! The write-ups were broken down into a few main sections; the quick facts, the intro paragraph, and a highlight of one of their coolest projects.
Once we had the writeups, the concept and cadence was simple. “We ship an email every week featuring a visual creator you should know about. Consider us your FedEx for creative talent.”
We also wanted to find more ways to highlight the creatives and we landed on DM Interviews which got a co-sign from Sean Brown, Daniel Caesar’s creative director. We sent over a list of questions, got a Figma file setup and then finally shipped it in a bunch of Stories on his Insta.
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